palladium
landing + product page
I wanted to design something fun and exciting for an interesting brand.
I created these layouts as a fun exercise. I enjoyed flexing design styles and showcasing the possibilities of this brand. The boots are really cool and textural, so I wanted to play on that element in the design motifs.
Learnings
There was no strategy outside of highlighting a product through an eye-catching design. I wanted to incorporate unique layouts and capitalize on typography and nice photography. Ecommerce is massively about numbers, but visuals sell. Highlight products and adjust through data.